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The Meaning of an Event Is Based on Where We Experienced The Event |
- Persuasion,
- Marketing, and
- Decision Making
The quick n dirty explanation of what Framing covers, is :
Meaning depends on Context. So -- Control the Context.
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The Meaning of an Event Is Based on Where We Experienced The Event |
“sumptuary”
― Elizabeth Fremantle, Queen's Gambit Free 1st Chapter
Introduction The Theory of Planned Behavior (TPB) provides a comprehensive framework for understanding and predicting human actions in a pla...